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Essentials of Business Research Methods, 5e (eBook)
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Essentials of Business Research Methods, 5e (eBook)Overview: Essentials of Business Research Methods provides an accessible and comprehensive introduction to research methods and analytical techniques for business students. The authors offer a straightforward, hands on approach to the vital managerial process of gathering and using data to make relevant and timely business decisions. ISBN: 9781000894561 Edition: 5 Publisher: Routledge Format: Digital AU Course
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